
B.Des Communication Design Integrated with the WDC, UK Membership
Curriculum Structure
Candidates admitted into the B.Des. programmes undergo a common Foundation Year of two semesters. Students undergo a rigorous and significantly hands-on year of immersion in developing their design sensitivities. At the JAIN School of Design Media and Creative Arts, we understand that should the student's self-discovery of aptitude within the foundation year be different from the choice made during the admission process, they need to be allowed to pursue their calling. Based on mutual availability of seats, requests for such change and relative merit, students could pursue a design stream they deem best. The design courses students get to experience the design foundation through are:
Design Sketching
Photography and Videography
Design History
Design Elements Principles and Composition
Craft Culture and Storytelling
Language Course
Mind Management and Human Value
Design Drawing
Space Form and Structure
Media Appreciation
Prototyping Materials and Processes
Design Thinking
Language Course
Mind Management and Human Values
Research and Entrepreneurship Project
Typography
Grids Layout and Composition
Digital Design 2D and 3D
Brand Identity Design
Introduction to Digital Media
User Survey Methods
Research and Entrepreneurship Project 2
Open Elective
Advanced Photography and Videography
Information Visualization
Printing Technology
Design Methods and Creativity
Environmental Science
Constitutional Values
Media Laws and Ethics
Open Elective
Design Research Project
Behaviour Design
Digital Editing
Scriptwriting and Story Board
Professional Elective 1
Open Elective
Research and Entrepreneurship Project 3
Special Effects and Visual Effects
Portfolio and Communication Skill
Design Project
Design with AI and IoT
Professional Elective 2
Open Elective
Special Effects and Visual Effects
Portfolio and Communication Skill
Design Project
Design with AI and IoT
Professional Elective 2
Open Elective
Special Effects and Visual Effects
Portfolio and Communication Skill
Design Project
Design with AI and IoT
Professional Elective 2
Open Elective
Course Highlights
Global Design Perspective with WDC Integration
Benefit from international exposure and professional alignment through WDC (UK) membership, offering access to global design trends, standards, and networking opportunities.
Interdisciplinary & Industry-Relevant Curriculum
Explore visual storytelling, branding, UI/UX, and motion graphics through a practice-led approach that combines creativity with real-world application.
Portfolio Development & Career Mentorship
Build a professional design portfolio through live projects, internships, and mentorship from industry experts, preparing students for careers in advertising, digital media, and creative agencies.

Career Outcomes
A Bachelor of Design in Communication Design degrees possess a unique skill set that allows them to conceptualize, design, and develop innovative products. They work across industries such as consumer electronics, furniture, automotive, and more. Graduates can use their design skills to start their own design firms or product companies, bringing their innovative ideas to the market. Some opportunities and prospective roles that students can pursue after completing a B. Des in Communication Design are:
Career Pathway
Graphic Designer
Art Director
UI/UX Designer
Branding Specialist
Illustrator
Packaging Designer
Web Designer
Motion Graphics Designer
FREQUENTLY ASKED QUESTIONS
The World Design Council (WDC) membership offers international validation of your design education. It connects students with a global network of design professionals, gives access to international competitions, workshops, and resources, and strengthens their portfolio with globally recognized credentials.
The curriculum spans branding, visual storytelling, typography, advertising, packaging, motion graphics, and digital media. Students also explore design thinking, user-centered design, and emerging technologies to craft compelling visual communication.
Through live industry projects, internships, design critiques, and portfolio development, students learn to solve complex communication problems creatively. Exposure to real client briefs and interdisciplinary collaboration ensures they graduate industry-ready.