
BA Communication Design - Graphic Design Integrated with the WDC, UK Membership
Curriculum Structure
Design Fundamentals
Drawing for Designers
Introduction to Visual Communication
Principles of Color Theory
Digital Imaging Basics
Communication and Media Studies
Typography in Design
Layout Design
History of Graphic Design
Image Editing and Enhancement
Fundamentals of Communication Theory
Introduction to Marketing and Advertising
Digital Media Principles
Web Design Fundamentals
Introduction to Animation
User Experience (UX) Design
Print Production Techniques
Visual Culture and Society
Advanced Typography in Design
Branding and Identity Design
Advertising Design
Package Design
Design Research Methods
Consumer Behavior and Market Research
Interactive Media Design
UI/UX Design Principles
Motion Graphics
Social Media Design
Design Thinking
Contemporary Issues in Design
Advanced Web Design
Advanced Animation
Advanced Print Design
Advanced Advertising Strategies
Cultural and Global Influences in Design
Entrepreneurship in Design
Advanced Design Projects
Design Studio Critique
Professional Practice in Design
Portfolio Development
Thesis Proposal
Advanced Design Studio Projects
Industry Internship or Research Project (Specialisation)
Portfolio Presentation and Review (Specialisation)
Course Highlights
Creative & Technical Excellence
The programme blends design principles with advanced training in animation, visual effects, and motion graphics, fostering both artistic creativity and technical mastery.
WDC, UK Professional Membership
Integrated with the World Design Council (WDC), UK, the course provides international recognition, access to global design networks, and industry-standard credentials.
Practical Industry Exposure
Through studio projects, workshops, and collaboration with creative professionals, students gain hands-on experience in animation and VFX, preparing them for careers in film, media, and digital design.

Career Outcomes
Graduates of a Bachelor of Arts (BA) in Communication Design with a focus on Graphic Design have a diverse range of career opportunities in the dynamic and ever-evolving field of design. Here are some potential career paths for students who have completed this programme:
Career Pathway
Graphic Designer
UI/UX Designer
Art Director
Branding Specialist
Advertising Designer
Package Designer
Web Designer
Motion Graphics Designer
Illustrator
Design Entrepreneur
Creative Director
Social Media Designer
Digital Marketing Specialist
FREQUENTLY ASKED QUESTIONS
It is a three-year undergraduate program focusing on visual communication and graphic design. The course is integrated with the World Design Council (WDC), UK, providing students with global professional recognition and access to international design networks
Students develop expertise in visual storytelling, branding, typography, digital illustration, print and digital media design, packaging, motion graphics, and creative strategy. The program also emphasizes building a strong professional design portfolio.
The WDC membership gives students international credibility, access to design communities, industry insights, professional development opportunities, and global exposure for their creative work.
Graduates can pursue careers as Graphic Designers, Visual Communication Specialists, Art Directors, Creative Consultants, Brand Strategists, Packaging Designers, or Digital Media Specialists across advertising, media, design agencies, and corporate sectors.
Yes. The course integrates workshops, live design projects, internships, exhibitions, and collaborative assignments with industry experts, preparing students with real-world experience and professional readiness.